Farm Frites is op zoek naar: Wholesale Manager

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Since 1971, we grow the tastiest potatoes. We are committed to nature, proud of our farmers' heritage. Farm Frites is pure, authentic, passionate; together with our growers we are working around the clock to make a difference. Straight from the fields, our potatoes are carefully taken care of and processed into fries. That farmland is our foundation. It is invaluable to Farm Frites!  And so are the more than 1,500 employees that work for Farm Frites, all over the world. That's why we do everything we do in the most sustainable way and respect people and planet. Where quality comes first ... and taste! You can see it and you can taste it.

Worldwide, more and more people enjoy fries. Not only in the Western world, but also increasingly in Asia and Latin America. We have contributed to this growth. And we continue to do so.  It's very simple: We want to make the tastiest fries.

Because it's a delight to eat delicious fries. It's a party, a treat, it makes people happy! We aim for the ultimate consumer experience: we want the best taste of the land to put a smile on everyone’s face.

We are now looking for a:

Wholesale Manager

This job is part of the Sales department. The Key Account/Wholesale Manager reports to the Country Sales Manager and works closely together with him/her, as well as with colleagues at Sales, Marketing, Quality, Commercial Finance, Customer Service, and Demand Planning for the alignment of activities/execution of agreements.

Job objective

To realise commercial objectives (turnover, profit, market share) for key accounts and wholesale by helping develop and execute the sales  and marketing strategy.

You will:

•             Initiate – either in collaboration with his/her superior or independently – marketing and commercial campaigns based on commercial opportunities in the market;

•             Take care of – customer-driven – negotiations and draws up offers, based on profitability and price indications. Finalises the contract after consultation with his/her superior;

•             Realise partnerships at designated wholesalers for recurring sales;

•             Maintain and uses (local) networks, trade fairs, and presentations to generate and perpetuate business;

•             Ensure that business relations promote Farm Frites products to their customers, raising Farm Frites’ profile.

•             Prepare account plans and works out (makes preparations for) the pricing strategy in collaboration with Commercial Finance;



To be successful in this role you have:

  • higher education preferably in business or a similar course of study;


  • Relevant experience in a account management role;


  • At least two years of experience in a sales role in the fast food/foodservice industry;


  • Proven track record of successfully developing and rolling out a account strategy;


  • Experience of working with and within international, multicultural teams.

Furthermore you are:

  • A self-starter with entrepreneurial skills, ability to get things done and capable of turning a strategy into action;


  • Extremely commercially-oriented way of thinking and doing business; pragmatic;



Working at Farm Frites is enjoyable, creative and challenging. That’s why we offer our employees a dynamic environment in which they can develop their individual talents and skills and achieve their personal goals. For this reason, we offer our employees opportunities for personal development through training and education, a working environment that balances challenges and support, and an advancement policy based on ability and performance.

As a family company, Farm Frites attaches great value to good manners inspired by principles such as mutual respect, caring for each other and assuming mutual responsibility.  

Would you like to apply for this vacancy at Farm Frites?

Does this challenge interest you? Please submit your letter of motivation and CV via our job applications page.

Applications from recruitment agencies will be ignored!

Welkom in onze wereld...

Een wereld die geheel gewijd is aan de aardappel en de talloze mogelijkheden van dit veelzijdige gewas. Al ruim 40 jaar leggen wij ons toe op de ontwikkeling van allerlei bevroren en gekoelde aardappelproducten. Producten waaraan wij in veel landen onze toonaangevende marktpositie danken. Wij hebben dit vooral bereikt door onze passie voor kwaliteit. Ook in de toekomst zal die passie ons fundament blijven. Een passie die begint bij de aardappelen van Europa, het Midden-Oosten en Zuid-Amerika en eindigt op de borden van consumenten over de hele wereld.

More over werken bij Farm Frites